I have served clients from all around the world, and from my observations, I can say that the Indian diaspora still tends to keep their Indian Fashion sensibilities very much alive, where we get to see a beautiful amalgamation of Indian and western wear that reflects in their choices.
I have seen a transition of choices among my clients where now they are more interested in customization of their overall styling depending on their personal tastes. It is interesting how exposure to a plethora of information over the internet and the urge to look ‘unique’ and ‘their best’ on their social media feed has led to the transition of the consumer market.
The ‘Oorvi Desai Bride & Groom’ being one of my segments, I can pretty much differentiate how my clients have now become more brand-conscious and trend-oriented than ever before. 'Mixing and Matching', some would want to go furthermost traditional while some would want to explore the modern pastel hues when it comes to co-ordinated couture.
One thing, however, I don’t see a compromise on - is a good fitting. Good tailoring is an asset. With this in mind, I have introduced both a modern and a traditional range of bespoke luxury outfits to choose from our Wedding, Reception, and even the Wedding Guest Collection with the best finesse.
Speaking of trends, unquestioned influence can be seen from Bollywood and celebrity inspired designs. Hence, my design focal point is always to get that perfect mix of Indian motifs and western silhouettes that are composed to meet the sartorial choices of my clients.
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